Blog
Insights into website performance, findability and what your website actually delivers. Written for entrepreneurs, not for developers.
-
24 June 2026
Within two years, no one will search the way they do now. What does that mean for your findability?
More and more people search via AI instead of Google. What does that shift mean for your business's findability? A level-headed look.
Read more →
-
23 June 2026
Why the small business is a target, and what almost no one takes seriously
It is precisely the small business that is a target for hackers. We filter out the scaremongering and name the three things that really get left undone.
Read more →
-
22 June 2026
Why you can trust reviews less and less, and what still makes a real customer review valuable
Trust in reviews is rising while a growing share is fake. Why that is, and what still makes a review from a real buyer valuable.
Read more →
-
21 June 2026
How your customer really searches, chooses and buys in 2026
Your customer searches, chooses and buys differently than a few years ago. What is changing, and why does it also affect the butcher and the sports club?
Read more →
-
20 June 2026
Who knows you better: you, or the AI that advises your customer?
AI builds a picture of you and your customer, and that profile is worth money. About profiling, the value of data and who is at the wheel.
Read more →